Measurement, forecast and optimization of multichannel Customer Acquisition Cost

Advanced AI-based solution for bottom-up projection of company revenue and valuation.

Grow your company value with measurable
business KPIs.

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Full visibility for executives

Measurement and forecast of the number of acquired clients per marketing channel
Corporate marketing budget allocation with quarterly revenue projections
Measurement and statistically proven forecast of multichannel CAC and LTV/CAC metrics
Fundraising tool for CEO & CFO

For investors in marketing-driven companies

Best-In-Class solution for Due diligence of revenue forecasts and marketing budgets
Calculate bottom-up valuation and your exit strategy
Suitable for any investment round and company size
Support post investment process with plan/actual analysis of key metrics

Our solution is based on industry methodologies and proven with successful implementations

Industry-based practice in compliance with GDPR/CCPA and recommendations from IAB (cookieless/MMM) and global Tier 1 companies (e.g. Google, Facebook, Microsoft, Deloitte)
Deployed in Fintech, Pharma, e-commerce/Marketplace, Retail, Real Estate, FMCG, Automotive, Telecom, Crypto and digital assets, etc.

Transparent marketing measurement and management

Cookieless marketing CAC measurement and forecast for any marketing mix (Digital, TV, influencers, etc.)
No Black Box – all models and calculations can be exported into Excel format
100% transparency and auditable process of the marketing budget management

AI-based SaaS solution and proprietary technology

Benchmark database for various industries, business models and product life cycles
Provides accurate forecast using statistical models, proprietary algorithms, machine learning and predictive analytics
Smoothly deployed in various environment

Main use cases

How AdoptoMedia can be used

Fundraising tool for
CEO & CFO

Due diligence tool for
investors

Marketing budget measurement and management tool

Valuation tool for private and public companies

“Global brands spend over $1 Trillion a year on a growing mix of marketing assets, media and technology to grow sales, profits and enterprise value. It’s surprising how little visibility financial executives have into this spending on growth, and how those investments are performing.”

Forbes

We are working with various business partners including corporates, investment companies, strategic consulting firms, auditors, and other ecosystem players.

Become our partner